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Whitestone International College of Innovation delivers quality-assured, standards-aligned programmes that integrate academic rigour, industry relevance, and digital fluency to develop principled leaders who deliver measurable impact.

Courses

Whitestone International Diploma in UX/UI Design & Product Experience

Course Overview

The Whitestone International Diploma in UX/UI Design & Product Experience is a 12-month vocational programme that provides a structured, practice-oriented foundation in designing intuitive, accessible, and engaging digital experiences across web, mobile, and emerging platforms.

The programme covers the complete user-experience design lifecycle: UX research foundations, user needs and journey analysis, information architecture, interaction and interface design, visual/UI design principles, prototyping and design systems, usability testing and iteration, and product-experience thinking in cross-functional teams. It is designed for individuals who support, or aspire to support, UX/UI design, product design, digital product, and experience design roles in start-ups, agencies, in-house product teams, and service organisations.

Learners will explore how product teams understand users, shape product requirements, design flows and interfaces, validate ideas through prototypes and testing, and collaborate with product managers, developers, and stakeholders. The emphasis is on practical design craft, evidence- informed decision-making, and collaboration, not on advanced human-computer interaction research, software engineering, or psychological/clinical practice.

By the end of the programme, participants will be able to contribute effectively to UX research activities (at foundational level), wireframing and interaction flows, UI design and component libraries, prototyping, usability testing support, and product-experience documentation, working alongside senior designers and product leaders.

This diploma is vocational and non-regulated. It does not qualify learners as licensed psychologists, clinical practitioners, software engineers, or accessibility certifiers, and does not authorise them to provide medical, legal, or regulatory advice, or to act as sole accountable product owners for safety- critical systems. Such responsibilities must only be undertaken by appropriately qualified and authorised professionals, in full compliance with applicable laws, standards, and organisational policies.

Why This Course is Important?

Organisations compete on usability, accessibility, desirability, and overall product experience, not simply on features and technology.
Effective UX/UI professionals must understand users, translate insights into structures and flows, design visually coherent interfaces, and collaborate closely with product and engineering teams.
Digital transformation across finance, healthcare, education, retail, logistics, public services, and start-ups requires practitioners who can help design intuitive, human-centred digital products and services.

Learning Outcomes

By the end of this programme, participants will be able to:

Explain core concepts in user experience (UX), user interface (UI) design, and product experience at a vocational–intermediate level.
Contribute to foundational UX research activities, including basic interviews, surveys, and observation under guidance.
Develop user journeys, task flows, and information architectures that support user goals and business objectives.
Create wireframes, interaction flows, and screen layouts using recognised UX/UI methods and tools.
Apply visual design principles (layout, typography, colour, hierarchy) to produce coherent, on-brand UI designs at non-specialist level.
Support prototyping and usability testing, interpreting results to inform design iterations under supervision.
Collaborate effectively with product managers, developers, and other stakeholders, and prepare clear design specifications, documentation, and presentations.

Target Audience

Individuals in or aspiring to roles such as Junior UX Designer, UI Designer (entry level), Product Designer (junior), Experience Designer, Interaction Designer (foundational), or Design Support Specialist.
Staff in digital agencies, software companies, start-ups, internal product teams, innovation units, and service organisations involved in digital product development.
Graduates and career changers seeking a structured pathway into UX/UI and product- experience design roles.
Professionals in adjacent fields (e.g. graphic design, front-end development, marketing, business analysis) wishing to build formal UX/UI capabilities.

Entry Requirements

A recognised higher secondary qualification, diploma, or equivalent, preferably with prior exposure to design, IT, media, psychology, business, or related disciplines
Demonstrable interest in digital products, user experience, and design tools
Proficiency in English (IELTS 5.5 or equivalent recommended) to engage with design briefs, research findings, and stakeholder communication

Programme Structure & Modules

Module 1 – Foundations of UX, UI & Product Experience

Definitions and scope: UX, UI, CX (customer experience), service design awareness, product experience (PX) at vocational level.
The digital product lifecycle:
Discovery, definition, design, delivery, and iteration at conceptual level.
Roles in product teams:
UX/UI designers, product managers, engineers, researchers, QA, and stakeholders.
Human-centred design principles:
Empathy, usefulness, usability, desirability, feasibility, viability.
UX ethics and responsibility awareness:
Avoiding dark patterns, respecting user autonomy, and considering inclusivity.
Overview of the toolchain (awareness): wireframing, visual design, prototyping, and collaboration tools.

Module 2 – UX Research Foundations, Personas & Journeys (Foundational Level)

Purpose of UX research:
Informing decisions with user insights rather than assumptions.
Foundational methods at awareness–support level:
Desk research, basic interviews, simple surveys, and observation/shadowing under supervision.
Analysing and synthesising insights:
Identifying patterns, pain points, needs, and opportunities at vocational level.
Personas (awareness, non-statistical):
Creating actionable personas based on credible inputs and avoiding stereotypes.
User journeys and experience maps:
Mapping steps, emotions, touchpoints, and pain points across key scenarios.
Translating insights into design opportunities and problem statements.

Module 3 – Information Architecture, Interaction Design & Wireframing

Information architecture (IA) fundamentals:
Structuring navigation, content, and features to support user tasks.
Interaction design basics:
Flows, states, feedback, constraints, and error handling at vocational level.
Designing task flows and user flows:
From entry points to successful outcomes for key use cases.
Low-fidelity design:
Sketches, paper prototypes, and low-fi wireframes for rapid exploration.
Mid-fidelity wireframing:
Layout, hierarchy, and placement of UI elements without final styling.
Documenting interactions for developers and stakeholders at foundational level.

Module 4 – Visual UI Design, Design Systems & Accessibility Awareness

Visual design principles:
Layout, spacing, grid systems, typography, colour, imagery, and iconography.
Designing screens and components:
Buttons, forms, navigation patterns, cards, modals, and feedback states.
Consistency and design systems:
Component libraries, style guides, and reusable patterns at vocational level.
Brand alignment:
Applying branding guidelines to maintain a coherent visual identity.
Accessibility awareness (non-certifying):
High-level principles such as contrast, font size, focus states, error messaging, and alternatives for non-text content; knowing when to involve accessibility specialists.
Exporting and organising design assets for development hand-off.

Module 5 – Prototyping, Usability Testing & Iteration

Types of prototypes:
Low-fi click-throughs, mid-fi and hi-fi interactive prototypes at awareness level.
Building prototypes using mainstream tools at foundational level.
Planning basic usability tests:
Defining goals, tasks, and simple success criteria.
Conducting and supporting tests (under guidance):
Moderated sessions awareness, think-aloud technique, observation, and note-taking.
Analysing findings:
Identifying usability issues, patterns, and quick wins; understanding limitations of small-sample tests.
Design iteration:
Prioritising changes, refining flows and interfaces, and communicating rationale to stakeholders.

Module 6 – Product Thinking, Collaboration & Professional Practice

Product-experience thinking:
Balancing user value, business outcomes, and technical constraints.
Working with product managers and engineers:
Understanding roadmaps, backlogs, user stories, and tickets at awareness level.
Basic metrics awareness:
Concepts such as adoption, engagement, conversion, and retention (non-analyst level).
Design documentation and storytelling:
Presenting design rationale, options, and trade-offs to stakeholders.
Professional practice:
Feedback culture, critique sessions, portfolio development, and ethical conduct.
Career pathways in UX/UI and product design:
Progression toward specialist UX, UI, product design, research, and leadership roles, and potential further study or certification.

Awarding Body

Whitestone International College of Innovation

United Kingdom

Qualification Type

International Diploma – Vocational Qualification

(Industry-aligned qualification issued by Whitestone International College of Innovation, UK)

Assessment & Certification

Assessment Methods Include:

Written assignments on UX and product-experience fundamentals; research and journeys; IA and interaction design; visual UI and design systems; prototyping and usability testing; and product thinking and professional practice.
Practical tasks such as personas, journeys, wireframes, UI screens, component sets, prototypes, and test plans.
Scenario-based exercises requiring learners to respond to realistic product challenges, prioritise improvements, and justify design choices.
Portfolio-building tasks, where learners compile their work into coherent case studies.

Final Capstone Project: End-to-End UX/UI & Product Experience Design, with a structured prototype and case-study report/presentation.

To obtain the diploma, learners must successfully complete all module assessments and the capstone project in line with Whitestone’s academic standards.

Certification:

On successful completion, participants will be awarded:

Whitestone International Diploma in UX/UI Design & Product Experience Issued by Whitestone International College of Innovation, United Kingdom

Benefits of Attending

Provides a robust, practice-based foundation in UX/UI and product-experience design for early and aspiring practitioners.
Equips learners to support discovery, design, and iteration in real product teams using recognised UX/UI methods and tools.
Enhances employability in roles such as Junior UX/UI Designer, Product Designer (entry level), Design Support Specialist, or Experience Designer, subject to employer requirements.
Helps organisations strengthen user-centred design capability, product quality, and customer satisfaction.
Creates a strong platform for further study in UX, Interaction Design, Product Design, Human–Computer Interaction, or related disciplines, and for progression towards specialist certifications and advanced roles, subject to each body’s criteria.

Industry Alignment

The programme reflects widely recognised principles of contemporary UX/UI and product-experience practice, including:

Emphasis on user-centred, evidence-informed, iterative design.
Focus on collaboration, design systems, accessibility awareness, and product thinking.
Recognition that successful digital products require continuous learning, ethical practice, and integrated work across design, product, and engineering.

£2000

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Industry-focused programmes with global standards.
Practical skills for real-world success.
Academic excellence with career-ready outcomes.

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