- info@whitestoneinternationalcollege.org.uk
- +44 20 3727 6493
- Mon - Fri : 08.00-17.00
Whitestone International College of Innovation delivers quality-assured, standards-aligned programmes that integrate academic rigour, industry relevance, and digital fluency to develop principled leaders who deliver measurable impact.
- London, United kingdom
- +44 20 3727 6493
-
Info@whitestoneinternational
college.org.uk
Courses
Advanced Professional Certificate in Instructional Design and Learning Experience (ADDIE and UDL)
The Advanced Professional Certificate in Instructional Design and Learning Experience (ADDIE and
UDL) develops endtoend capability to analyse needs, design inclusive learning, develop highquality
content, implement blended/online delivery, and evaluate impact.
Course Overview
The Advanced Professional Certificate in Instructional Design and Learning Experience (ADDIE and
UDL) develops endtoend capability to analyse needs, design inclusive learning, develop highquality
content, implement blended/online delivery, and evaluate impact. Anchored in ADDIE (Analyse,
Design, Develop, Implement, Evaluate), Universal Design for Learning (UDL), and evidenceinformed
learning science, the programme blends learning experience (LX) strategy, assessment design,
content standards, accessibility, and analytics—so learning delivers measurable performance
outcomes at scale.
Why This Course is Important?
- From activity to impact: Moves beyond content creation to performancecentred design with clear metrics.
- Inclusive by design: UDL and accessibility are embedded, not retrofitted—improving outcomes and compliance.
- Scalable quality: Design systems, templates, and standards enable teams to ship consistent learning fast.
- Career growth: Signal advanced capability for roles in Instructional Design, LX/LD leadership, and corporate L&D.
Learning Outcomes
By the end of this programme, participants will be able to:
- Conduct learning needs analysis (LNA) and task analysis linked to organisational goals and performance gaps.
- Translate objectives into constructively aligned learning journeys, storyboards, and assessment strategies.
- Apply UDL and accessibility (WCAG awareness) to ensure inclusive content and assessments.
- Develop artefacts using common content patterns (microlearning, scenariobased learning, simulations) and lightweight authoring.
- Implement courses in VLE/LMS with coherent structure, groups, gradebook, and data capture.
- Evaluate at multiple levels (e.g., Kirkpatrick/Phillips) and use analytics to iterate and improve.
- Establish design standards, templates, and QA checklists for consistent, scalable delivery across teams.
- Collaborate effectively with SMEs, media, and technology stakeholders using agile/dualtrack workflows.
Target Audience
- Instructional Designers, Learning Experience/Content Designers
- Programme/Module Leaders and Learning Technologists
- Corporate L&D Managers, Capability and Enablement leads
- Educators moving into advanced design and quality roles
- Customer Service & Tourism Professionals
Entry Requirements
- Prior teaching/training or design experience recommended (or completion of a Teaching and Learning certificate).
- Proficiency in English (IELTS 5.5 or equivalent suggested).
- Comfort with digital tools and basic VLE/LMS workflows; no specific platform required.
Programme Structure & Modules
- Stakeholder mapping, LNA, gap and task analysis
- Audience personas, constraints, and success metrics
- Writing programme/module outcomes; constructive alignment
- Journey mapping, sequencing, scaffolding; assessment blueprint
- UDL principles (engagement, representation, action/expression)
- Accessibility practices (WCAG awareness): captions, transcripts, contrast, alt text, keyboard navigation
- Storyboarding, prototyping, and content standards
- Patterns: microlearning, branching scenarios, worked examples, simulations; lightweight authoring workflows
- VLE/LMS setup; enrolment, groups, gradebook, feedback channels
- Facilitator guides, community building, and change enablement
- Evaluation frameworks (Kirkpatrick/Phillips), test design and moderation
- Learning analytics, dashboards, and continuous improvement sprints
- Design systems, templates, rubrics, and checklists
- Versioning, review cycles, and content lifecycle management
- Working with SMEs/media; agile/dualtrack design and delivery
- Risk, privacy, and IP considerations at awareness level
Awarding Body
Whitestone International College of Innovation
United Kingdom
Qualification Type
Advanced Professional Certificate
(Industry-aligned, regulated qualification issued by Whitestone International College of Innovation, UK)
Delivery Mode
Classroom – London (UK) / Dubai (UAE) campuses
Live Online – Instructor-led virtual sessions
Blended Learning –Prestudy materials + design studios + peer reviews + capstone mentoring
Duration
4 days (intensive) or 2 weeks (parttime)
CPD Hours: 28–32 hours
- Assessment: Design portfolio (ADDIE dossier + prototype + evaluation plan) + live critique/presentation
- Certification: Successful participants receive the Advanced Professional Certificate in Instructional Design and Learning Experience (ADDIE and UDL) from Whitestone International College of Innovation (UK).
- Reusable templates: LNA checklist, outcome/assessment map, storyboard, UDL/accessibility checklist, QA pack, evaluation plan
- Faster timetoquality with consistent, scalable design standards
- UK issued advanced certificate supporting progression to Diploma programmes
Informed by the UKPSF, UDL guidelines, constructive alignment principles, Kirkpatrick/Phillips evaluation models, and sector quality frameworks (awareness of QAA/Quality Matters) for evidencebased design and delivery in HE/FE and professional education.
Programme Fees
Clear Fee Structure With No Hidden Costs-
Industry-focused programmes with global standards.
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Practical skills for real-world success.
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Academic excellence with career-ready outcomes.
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